ADVERTISING VS. RECRUITING - HOW ADVERTISING CONTRIBUTES TO YOUR BUSINESS

Read these conversation between me and a prospect about the difference between advertising and inviting/recruiting. I made a Facebook post and someone did an inquiry.

Prospect:
How am I going to earn if I don't invite others? Let's say I invested PHP600.00 and I'll earn PHP300.00 for every 2 person i refer into the program...I think I will be in financial loss?

Me:
If you will do traditional business do you invest or not? You will invest, right? Let's say you invested PHP5000.00 to buy the tools/materials and the processing of documents for your business. Then, you do nothing. Don't sell or don't offer your products/services to people. Do you think you will earn?

Prospect:
Nope. But I got a product or service, so its okay!

Me:
What are you going to do with the products or services? If you don't sell/offer it? What is your point in business? To gain profit or gain financial loss? Why would you get into a business that you do not want to work out? Better you get a job and help your boss to get rich. Don't get into business!

Prospect:
Well, I tried to recruit but nobody likes to join? I offer them my products/services but they don'w want it. How am I going to earn?

Me:
Nobody will join you if you will invite. If I will invite you to join a certain program and you have to fork out money from your pocket, will you join me? Don't do inviting instead you ADVERTISE!. There are many ways to do advertisements or advertise your products or services.

Prospect:
Isn't it also inviting?

Me:
It's not inviting but advertising. Do you watch TV or listen to a radio? What do you see or hear on a commercial?

Prospect:
They are offering products or services.

Me:
See? Do you think you will know about a shoes branded as Adidas if you haven't seen it on ads? Do you think you have known Nike and other high brands of apparel and shoes? Did they invite you to buy? Did they ask your name..Let's say your "Mike". "Mike come and buy this Adidas shoes. Just visit my store."

Prospect:
No, they don't.

Me:
But you bought or avail the products/services advertised because you need the product/service. When it comes to advertising, you offer your products/services to people who need your products/services.

Do not invite people to join under you. If you ask someone but they doesn't like what you are offering they will never take your offer. Think of this:

You went to a store to buy a bath soap and the sales person offered you a laundry soap, what will you do?

In business, ADVERTISING is far way different from inviting/recruiting and there are people who think advertising and referring as the same thing.

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